One of the great things about matcha is that you can tweak it to your preference. Here's a quick guide:

• Usucha (thin tea): 1 gram matcha, 70 ml water. This is the everyday style—light and refreshing.
• Koicha (thick tea): 2 grams matcha, 30 ml water. This is the ceremonial style—intense, creamy, and a bit more bitter. Use only ceremonial grade for koicha, as lower grades get harsh.

If you're new to matcha, start with usucha. You can always add more matcha next time if you want a stronger kick.