Now we're talking about the difference between a device that gets used and one that gets talked about. The good bar adds a few layers:

• Build quality that inspires confidence. A metal body or quality plastic that doesn't creak when you squeeze it. You want the recipient to think, "This was chosen with care."
• Simple, intuitive controls. One button, maybe two. No holding a button for 5 seconds then tapping three times to change a setting. Nobody wants a manual for a vape.
• Consistent performance. The first hit and the tenth hit should taste similar. If a device gets harsh or weak as the battery drains, it's not good enough.
• Thoughtful extras. A pass-through charging feature (vape while it charges) or a battery indicator that's actually accurate. These small touches show the manufacturer cares.

In this tier, you're spending a bit more, but you're also buying peace of mind. The device is less likely to fail, and the experience is more pleasant.